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CATEGORY

Visual System

Branding

Typography

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DELIVERABLES

Brand Identity

Logo

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OBJECTIVE

Worked with the senior designer and created brand identities and website designs.

STRATEGY 

Green Living Planet, LLC janitorial service is a mid-size commercial cleaning service company serving the Bay Area. Established seven years ago, they have built a loyal following of customers from office buildings to restaurants to labs, even a chocolate factory. The company is planning to grow by extending their services beyond janitorial cleaning to more comprehensive building maintenance and concierge-type services.

We will be creating a new company name, new logo, brand promise, visual language, and basic brand guidelines.

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LOGO EXPLORATION